SEM/Paid Search Specialist

Trade Me is one of New Zealand’s most popular websites with over four million members and more than 650,000 Kiwis visiting our site every day.

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As the largest online marketplace in NZ, we are a Google premier partner and can offer you exposure that you won't find anywhere else in the country. You'll work within a broad marketing context with opportunities to develop your experience in other marketing channels and end to end customer experience.

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You’ll have the best time working at Trade Me, and this is why:

#Flexible

Flexibility means different things to different people and we support you to find what works, including a home office set up and utilities allowance.

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#Wellness

Being your best self means caring for your physical and mental wellbeing, we offer lots of resources to help you along the way.

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#Leave

We support you with leave when you need it, including 5 days of wellness leave each year and 10 days of sick leave from day 1.

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#Social

Nothing beats getting together to have some fun and celebrate our success. Join us in the office on payday for company paid lunches. Friday drinks and nibbles every fortnight, annual Trade Me company awards, celebrations and more.

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#Learning

Whether it's on the job, formal training, mentoring or something else, you'll grow with us from Day 1.

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Here' what you can expect from this role:

* Contribute to and execute on the SEM strategy with our agency partner and marketing leaders - this includes but isn't limited to optimisation, budget planning/allocation and reporting for all SEM campaigns across desktop and mobile plus Google Shopping.

* Optimise paid search campaigns and Google Shopping by consistently reviewing performance, ensuring goals are achieved while continuing to test and broaden paid search exposure.

* Provide regular SEM reporting, present data and facilitate discussions in a way that is clear and articulate to all stakeholders

* Manage the Google Merchant Centre feeds working closely with technical and sales/supply teams.

* Work closely with external suppliers (e.g. Agencies & Search Engine providers) to maximise effectiveness of campaign performance.

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What you will bring to our team:

* Two or more years' experience in search marketing - planning, executing, optimising search engine marketing campaigns.

* Demonstrated experience using one or more of the following tools (one of Google Ads or SA360 is required): Google Adwords; Google Merchant Center, SA360, Google Analytics, Google Tag Manager, Google Shopping

* Previous experience in managing large scale paid search engine marketing (SEM) campaigns - retail experience is a real advantage.

* Demonstrated experience with data, attribution modelling and reporting

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We know some candidates can be reluctant to apply for roles if they feel they don't 'tick all the boxes'. If you're excited about this opportunity, we'd still really like to hear from you.

At Trade Me, we're about connecting Kiwis to create the life they want. Whether it's the big things like finding a home, a job, a car or growing their business, or the smaller things, like finding that right bedside table or parting ways with some old stuff. At Trade Me our vision is to be the place where Kiwi's look first.

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