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Job Listing Number
Job Listing Number

Senior Brand Manager

Agriculture, Forestry & Fishing

NZ
This employer is looking for an experienced FMCG brand / marketing professional, to join their retail marketing team. Reporting to the General Manager - Marketing and Innovation, you will be responsible for categories that are backed by solid brand investment. You will have exposure to the full marketing mix including TV advertising, new product development, packaging development and research. The role also has one Assistant Brand Manager as a direct report to coach and develop.

The Role

  • You’ll be responsible for the business’s FMCG portfolio but take the lead on one key category
  • Develop brand plans that balance consumer needs with the company’s strategic goals
  • Identify and develop new product and category growth opportunities
  • Develop communications from start to finish
  • Manage NPD projects in partnership with the Innovation team
  • Develop effective and constructive relationships with key external agencies who support the company, including advertising, comms, media, packaging, and research

The Person

  • You’ll need to be passionate about marketing  
  • Degree qualified in marketing, business or equivalent
  • 5+ years' experience  
  • Ideally have experience in the FMCG industry within New Zealand or Australia, or transferable skills from another industry
  • Demonstrated ability to lead brand initiatives in a fast-paced dynamic environment
  • Excellent commercial skills

About

This employer is one of the largest seafood companies in the Southern Hemisphere.  And with more than 60 years of fishing experience, farming, processing, and marketing operations, the business consistently delivers quality seafood to their customers around the world.

If you're looking for a marketing role that will expand on your leadership, strategic and commercial skills, all the while working in a supportive team and company, then make sure to contact your job search specialist!

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Job listing published:
January 4, 2024

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